Professional Hypnosis Certification Training

for Coaches, Therapists and Helping Professionals

with Robert Harrison, BCH

Why add Hypnosis to your Coaching practice? It’s simple. Hypnosis gives you the tools to quickly and effectively address recurring habit patterns that often seem out of reach. Whether you are a coach, therapist, helping professional, or want to become one, learning the art of Professional Hypnotism, will increase your effectiveness and give you more to offer your clientele.

Hypnosis can compliment your coaching practice by enabling you to help your clients (and yourself) break old unwanted habits, create new ones, and automate them easily with confidence. Using Hypnosis with your clients will allow you to help them in a way that is both relaxing, empowering, effective, and fun.

In this practical application focused training you will learn the fundamentals of what Professional Hypnotism is and how to use them daily in your professional practice helping others. You will also learn how to work with the major themes and common issues clients come to a Hypnotist to resolve. By the end of the training you will be able to confidently begin to work with clients in the areas of Weight Loss, Smoking Cessation, and Stress Reduction.


About Your Trainer Robert Harrison

Robert Harrison has run one of the largest and most successful Hypnosis

Robert Harrison, Director

Robert Harrison, Director

clinics in the Bay Area for over 13 years. A true veteran and master of his craft, Robert often sees as many as 24 clients in a single day and has a phenomenal track record for getting exceptional results. He has personally worked with thousands of clients in each major area of professional hypnotism. (read more about Robert and his background).

Why You Should Take This Training

Learning how to Hypnotize someone is a powerful tool – but knowing what to do with them when they are in the state of hypnosis to get real results that last in the major areas clients will come to see you for is an art and science that takes years and years to learn and gain proficiency with. This training is designed to shorten that learning curve dramatically and help you get up and running as quickly as possible getting great results right from the start.

Working with a seasoned professional can eliminate years of trial and error, help you start off on the right path, and save you thousands of dollars in costly mistakes most make when trying to go it alone – not to mention protecting your most important asset – your reputation.

Module 1 – The Fundamentals of a Professional Hypnotist

During the first Module of the program, you will learn everything you need to know, from how to talk about Hypnosis to an individual or group who’s never experienced it before, how to begin a session, what to say, what to cover (and what to leave out), how to prepare for their first session, how to set realistic expectations, how to coach them for a successful and effective session using a proper ‘Pre-Talk’ so the session goes as planned, the best and fastest induction to use which will not only guarantee they are in the state of hypnosis, but also guarantee they know they were in the state of hypnosis as well.

You will be taught each of the CORE components of an effective Hypnosis session including how to create powerful suggestions that ‘stick’ and put them together into an effective ‘Sermon’ (the main body of suggestions in a hypnosis session) that is customized to the individual and delivers high impact results quickly and effectively. During this segment, you’ll also learn the major stumbling blocks that can arise when helping clients in the hypnotic process and how to overcome them with ease.

Then you’ll learn exactly how to end the session, review what you did, and prepare them for their next visit. This will allow you to feel confident as you work with clients that they are achieving the state of hypnosis every time and end the constant wondering in your mind and theirs, ‘Was I really hypnotized?’ so you can get better results in less time than before. This will increase client retention, help you keep them engaged throughout their entire program, and dramatically increase results and referrals.

Topics will include:

– History of Hypnosis
– Applications
– Cautions / Abreactions
– Pre-Talk (before the session)
– Powerful & Quick Hypnotic Inductions
– Hypnotic Convincers
– Deepeners
– The ‘Art’ of Suggestion
– Unconscious Processes & Patterns
– How to write a ‘Sermon’ (the main body of suggestions in a hypnosis session)
– Ratification (after the session)
– Using Hypnotic Language Patterns
– How to Guarantee Hypnosis
– And more…

Module 2 – The Art & Structure of Working with Addictions and Self-Destructive Habits

In the second Module, you will learn how to with a variety of habits such as: smoking, over-eating, nail biting, hair pulling, procrastination, confidence issues, and more. You will learn the structure of a habit and how to resolve it with confidence. You will also be taught the art of replacing an old habit with a new empowering habit in it’s place.

You will then learn the major themes you will encounter when dealing with smoking, weight loss, stress reduction, habit control, and sports performance and what to do with them. This will allow you to jumpstart your knowledge base by leveraging years and years of professional first-hand research on what really works, and empower you to be able to design your own unique programs that produce results. Imagine being able to confidently speak to a group about these common everyday issues and instill confidence in the listener that you know what you are talking about, you understand their problems, and you know how to help them.

Topics will include:

– How to establish Yes & No Signals with the Unconscious Mind using Finger Signals.
– The Structure of a Habit
– Yes / But Formula
– A ‘No Harm’ approach to transforming unwanted habits
– Intervention Themes for Smoking, Weight Loss, Stress Reduction, Habit Control, and Sports Performance
– How to ‘Re-Condition’ the mind to accept and automate new habits & behaviors
– And more…

Module 3 – The Art of the Evaluation & How To Create ‘Result Driven’ Programs That Sell

In Module three, you will learn something truly unique and powerful (that most Hypnosis training programs never cover): A proven step by step ‘Free Evaluation’ process that works to sell programs, prepare the client for success, and pre-frame the process they are about to go through so you can keep them engaged, happy and get maximum results.

The success, or failure, of any hypnosis program and intervention is most often in the evaluation. You will learn how to do an effective evaluation that prepares the client for accountability, taking consistent action and getting results.

This module will empower you to feel confident working with many different types of clients. It will help you reduce many of the common struggles coaches and hypnotherapists experience in leading clients to successful outcomes, and make the coaching and hypnosis process much more enjoyable for you and them.

Topics will include:

-Screen candidates for potential problems and stumbling blocks BEFORE they arise so you can decide if they are a good fit for you.
-Identify potential sticking points BEFORE they arise and provide vital insights to clients – this builds trust in you as their hypnotist.
-Help clients understand the value in purchasing a long term program rather than purchasing your time by the hour.
-The power of ‘pre-emptive’ conditioning and how to use it to guarantee better results.
-How to create a program that truly fits the client (and their personality) so they are more likely to succeed.
-Make the coaching and hypnosis process more enjoyable and fun!
-And much more…

Our Guarantee

The NLP Institute of California and Bay Area Hypnosis Center offers a 100% satisfaction, no questions asked guarantee for all of its certification trainings.

Here’s how it works: Come and attend the first two days of the Professional Hypnosis Certification training. If you decide that the training isn’t for you (for any reason), just let us know by the end of Day 2, and we’ll refund 100% of your registration fee. No questions asked and no hard feelings. You will be completely delighted with your NLP Hypnosis Certification, we promise!


By Phone: 1-800-555-5536 (US Toll Free) / 1-408-410-8640 (International Callers)

Note: We reserve the right to deny entry into this program. We also reserve the right to dismiss any participant who disrupts the educational flow of the training program. Robert Harrison, Tim Hallbom and Kris Hallbom, The Hypnotist Academy, and the NLP Institute of California are not licensed by the State of California as healing arts practitioners, and The NLP (Neuro-Linguistic Programming) services offered by The NLP Institute of California are not licensed by the State of California.